KNOW
ABOUT ME
I am Shan s Kamal, an a Best freelance digital marketer specialist in calicut. I focused on helping companies grow online. I develop campaigns that creative and data driven insight to pursue results. My digital marketing journey embarked with curiosity but quickly blossomed into a passionate career filled with learning and experience. I have a passion for exploring every aspect of digital marketing that will help brands identify and fit their audience to connect with. Whether SEO, SMM, SEM, web developer, content creations or paid interest, i have passion in finding the right opportunity.
My unique quality is I believe in creating genuine relationships with clients to understand their visions or goals. I do not simply do campaigns for my clients; I create campaigns that will ultimately tell your story and connect with your audience, and generate engagements or growth duplicates. To me, digital marketing is not just about clicks or likes, it is about providing opportunities, building trust, and helping companies flourish in the digital space.





MY
SERVICES
SEO
Search engine optimization improves your website content so it can rank higher on the SERP page, attract the right audience, and generate website traffic.
WEB DEVELOPMENT
Web designing is basically a well-designed website that can interact visitors. i can help you build a website that is relevant to your business and interests.
SEM
Search engine marketing is a digital marketing strategy used to make a website more visible on search engine result pages. Usually, SEM is paid search advertising campaign like google Ads
SMM
Social media marketing is a type of digital marketing that relies on the power of popular social media platforms to help you achieve your branding and marketing goals.Improving and maintaining your social media profiles.
CONTENT MARKETING
Content marketing is adigital marketing strategy that uses relevant articles, videos, podcasts, and other media to engage, attract, and retain an audience.
SEO COPYWRITING
SEO Copywriting or search engine optimization copywrting is the creaton of content that is attractive and relevant to a target audience and optimized for search engines.
"A strong strategy foundation turns good services into great outcomes"
Skills For Best
Freelance Digital
Marketing specialist
In Calicut
What is digital marketing?
Digital marketing is the promotion of products or services using online channels such as websites, social media, search engines, email, and mobile apps. It focuses on reaching the right audience through targeted strategies like SEO, PPC, content marketing, and social media campaigns. Unlike traditional marketing, digital marketing allows real-time tracking of performance, helping businesses measure results and optimize campaigns. It provides a cost-effective way to build brand awareness, generate leads, and increase sales. Overall, digital marketing is essential for businesses to grow in today’s digital-first world.
What is a keyword in digital marketing?
A keyword in digital marketing is a specific word or phrase that people type into search engines when looking for information, products, or services. Marketers use keywords to optimize website content, ads, and campaigns so they match what users are searching for. Choosing the right keywords helps improve search engine rankings, attract relevant visitors, and increase conversions. Keywords can be short (broad terms) or long-tail (more detailed phrases), depending on the audience and intent. Overall, keywords play a crucial role in SEO, PPC, and content marketing strategies.
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What is PPC advertising?
PPC (Pay-Per-Click) advertising is a digital marketing model where advertisers pay a fee each time someone clicks on their ad. These ads appear on platforms like Google, Facebook, Instagram, and YouTube, helping businesses reach targeted audiences quickly. PPC allows marketers to set budgets, choose keywords, and target specific demographics to maximize results. It’s a fast and effective way to drive traffic, generate leads, and boost sales. Overall, PPC advertising gives businesses greater control, measurable performance, and instant visibility in competitive markets.
What is content marketing?
Content marketing is a strategic approach focused on creating and sharing valuable, relevant, and consistent content to attract and engage a target audience. Instead of directly promoting a product, it aims to provide useful information that builds trust and positions a brand as an expert. This can include blogs, videos, social media posts, infographics, eBooks, and more. The goal is to guide potential customers through the buying journey by educating, informing, or entertaining them. Overall, content marketing helps increase brand awareness, boost engagement, and drive long-term customer loyalty.
What is SEO?
SEO (Search Engine Optimization) is the process of improving a website so it ranks higher on search engines like Google, Bing, and Yahoo. It focuses on optimizing content, keywords, website structure, and technical elements to make the site more visible and relevant to users. SEO helps attract organic (non-paid) traffic by ensuring your pages appear when people search for related topics. It also enhances user experience through better speed, mobile-friendliness, and clear navigation. Overall, SEO is essential for increasing visibility, credibility, and long-term digital growth.
What is Google Analytics used for?
Google Analytics is used to track and analyze how visitors interact with a website. It provides detailed insights into user behavior, such as page views, traffic sources, session duration, and audience demographics. Marketers use it to understand which pages perform well, where users are coming from, and what actions they take on the site. It also helps measure the success of marketing campaigns, track conversions, and identify opportunities to improve user experience. Overall, Google Analytics is essential for data-driven decision-making in digital marketing.
What are popular social media platforms for marketing?
Popular social media platforms for marketing include Facebook, Instagram, and YouTube, which are widely used for brand awareness, ads, and community building. Businesses also use Twitter (X) for real-time updates and customer engagement. LinkedIn is highly effective for B2B marketing, professional networking, and lead generation. TikTok and Snapchat attract younger audiences with short-form, high-engagement video content. Pinterest is ideal for visual brands such as fashion, décor, food, and lifestyle, making it a strong platform for inspiration-driven marketing.
What are backlinks?
Backlinks are links from one website to another, acting like digital votes of confidence that signal credibility and authority to search engines. When reputable sites link to your content, it boosts your website’s trustworthiness and helps improve rankings on search engines like Google. Backlinks also drive referral traffic, bringing new visitors who discover your site through other platforms. Quality matters more than quantity—relevant, high-authority backlinks have a stronger impact on SEO. Overall, strong backlink building is essential for improving visibility, domain authority, and long-term organic growth.
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